THE BOUTIQUE EDIT

launch, scale & Get
the recognition
your brand deserves

Choose between our content packages and take your online presence from ordinary to boutique-worthy™ in less than 50 days. Join the waitlist to get $250 off before March 20, 2026.


THIS IS FOR YOU IF...

your content isn't translating your brand brilliance & what makes your products unique

your content always end up too trendy, too generic or too 'template' when you outsource

it's not a social media manager you need, but someone that can align content with your brand's charm, product story & business goals

you & your team need filming, scripting, content planning, designing and storytelling guidance for the long run

CONTENT EDIT

From shaping your product story to mapping out your launch strategy, build content that not only looks beautiful, but makes your products desirable.

OPTION ONE

CONTENT EDIT

wHY
IT'S
LOVED

Guidance on filming, scripting, messaging and designing

Ready-to-post carousel, stories, reels for the entire season

Product copy to be used for website, catalog, and the likes (beyond just captions)

Design samples and templates to continue what we’ve built on







WHAT'S INCLUDED

We’ll go over the ideas, direction, and goals together and map out your content plan for the next 1-2 months.

Content Plan
for One Season

One Season Content Plan

FINAL DESIGNS & TEMPLATES

SHOOT GUIDANCE

SIGNATURE SERIES

PRODUCT COPY LIBRARY

ONE SEASON CONTENT PLAN

FINAL DESIGNS & TEMPLATES

SIGNATURE SERIES

PRODUCT COPY LIBRARY

Shoot Guidance

We outline the concept, styling, and shot structure your team needs to execute shoots seamlessly.

Shoot Guidance

ONE SEASON CONTENT PLAN

FINAL DESIGNS & TEMPLATES

SHOOT GUIDANCE

PRODUCT COPY LIBRARY

Signature Series

You need a series that's meant to build curiosity, intrigue or hype around what your offer. We'll create 1 signature content series for you to build on for the long run, with 3 ready-to-post content.

Signature Series

ONE SEASON CONTENT PLAN

SHOOT GUIDANCE

SIGNATURE SERIES

PRODUCT COPY LIBRARY

Final Designs & Templates

We'll create 10 ready-to-post Instagram reels & carousels, and send over the templates and working files for you to continue on. Content fully planned, written, edited, designed for the season, organized in your own Notion content calendar. All you have to do is post.

Final Designs & Templates

ONE SEASON CONTENT PLAN

FINAL DESIGNS & TEMPLATES

SHOOT GUIDANCE

SIGNATURE SERIES

Product Copy Library

Product Copy Library

Get copies meant to shine & sell what you offer, that can be reused for your website, packaging, email, or product highlights.

VIDEO EDIT

Get 10 ready-to-publish videos that evoke your charm
alongside a library of curated footages and stills.

OPTION TWO

VIDEO EDIT

wHY
IT'S
LOVED

Access to our home studio & selected locations

Made to use for ads & for all platforms (socials, website & the likes)

Abundant assets for an entire campaign season

Timeless over trend-driven visual library

Shoot plan & creative direction that guides future shoots

✓ 

✓ 

✓ 

✓ 

✓ 

WHAT IT'S BEST FOR

Product Launches

LIFESTYLE & RITUALS

store documentaries

brand & founder vlogs

SEASONAL CAMPAIGNS

EARTH LOVE LIFE - Launching their final body wash & lotion variant to complete the collection.

PRODUCT LAUNCHES

LIFESTYLE & RITUALS

BRAND & FOUNDER VLOGS

SEASONAL CAMPAIGNS

Store Documentaries

SCIESA — Documenting their store decoration, gifting service & experiencing their fragrances.

PRODUCT LAUNCHES

LIFESTYLE & RITUALS

Brand & Founder Vlogs

SEASONAL CAMPAIGNS

STORE DOCUMENTARIES

OTTERHANDS — Vlogs about self-discovery and planning your dream life from the founder.

PRODUCT LAUNCHES

Lifestyle & Rituals

BRAND & FOUNDER VLOGS

SEASONAL CAMPAIGNS

STORE DOCUMENTARIES

BEAUTY IN US — Showcasing small rituals of using their aromatherapy roll-ons and perfume oils.

PRODUCT LAUNCHES

LIFESTYLE & RITUALS

BRAND & FOUNDER VLOGS

Seasonal Campaigns

STORE DOCUMENTARIES

HAIR & BEYOND — Showcasing fun & effortless haircare rituals for any lifestyle.


ONE SPOT ONLY PER 2 MONTHS

Get All Content and Videos Planned, Designed, Shot & Finalized for the Entire Season

VIP EDIT

CONTENT EDIT + VIDEO EDIT

OPTION THREE

how it works

step 1: SUBMIT INQUIRY

Fill out the form with details about your project, goals, and preferred payment plan. You can also book a 15-minute discovery call.

step 3: STRATEGY & PLANNING

Once we have your answers and assets, we’ll map out the plan for your content. We’ll go over the ideas, direction, and goals together on a short call so we’re fully aligned before we begin.

step 4: CREATE & DELIVER

You’ll review everything inside your Notion workspace, request changes if needed, and receive all final files ready for you to use.

step 2: WORKSPACE SETUP

We’ll prepare a Notion workspace to end your files, answer the questionnaires, and see everything we’re working on in one place.

step 5: FINAL GUIDANCE

Before offboarding, you’ll receive a video message walkthrough on how to continue executing and evolving the content and shoot plan we’ve built.

03

How we've created desirability by integrating product with daily moments.

Lifestyle & Ritual Storytelling

02

How we've refined visuals that shift perception and strengthen identity.

Brand Elevation & Repositioning

01

How we've helped them introduce, announce, and build momentum.

LAUNCH &
CAMPAIGN VISUALS

How Their Online Presence Transformed
After Working with us

Created a set of lifestyle, product usage and teaser videos to launch their nail & cuticle oil collection

HONORI —
Nail Care Brand

Produced a set of lifestyle, texture & product how-to videos for their newest body wash & lotion launch

EARTH LOVE LIFE —
Body Care Brand

Produce a content series around self-discovery and arranged a campaign to launch their annual planner

OTTERHANDS —
Planner & Lifestyle Brand

Refreshed their visuals and created a content series that positions them as a thoughtful brand

SESI Collective —
Home Fragrance Brand

Produced a content series around sustainable living, reflecting their
values as an eco-friendly brand

RUBANA —
Home & Living Brand

Produced a content series around their fragrance story inspired by nature & the self

ARUM SANCTUARY —
Fragrance Brand

Produced a content series around mindful rituals, pro-aging and their cylical approach to beauty

BEAUTY IN US —
Skincare Brand

Produce content that highlights their fragrance story and videos to invite their audience to visit their boutique

SCIESA —
Fragrance Brand

Produced a content series around self-love & motherhood through a whimsical lens

MAMAJAZ —
Maternity Wear Brand

"You made me cry in our first meeting! All this time, I didn’t know how to put everything into words, but you did."

You explained all of the concepts very deeply and clearly. All this time, I didn’t know how to put everything into words, but you did. I truly became more open to new perspectives too.

I think this is the very first time I’ve felt at ease working with others. Like I felt understood, and we easily had a connection from the start. From the way you structured the questionnaire to the seamless execution–it all aligned perfectly with my vision. You did a great work in creating stories and putting them into beautiful words that portray what the campaign is all about.”

— MONICA HENESZA

Founder of Otterhands.co

"Pretty much everything I had in
my mind, you brought it to life!"

Sonia, thank you so much for everything. The whole process has been easy and smooth and as I previously mentioned, it is so reassuring when you find someone who understands the brand values and is able to portray seamlessly through the content. 

I appreciated you taking the time to understand the products and this was reflected through the final videos and images - pretty much everything I had in my mind, you bought it to life. I am so glad that I came across your account because as soon as I saw your work and your captivating story-telling, I knew I needed you to help me with the launch. I can't wait to work with you again!”

— EVE DANG

Founder & Formulator of Honori

"Sonia always
knows what I like.
I always feel like my creations come to life through her lens."

I’ve worked with See & Sow a few times now for Arum Sanctuary’s candles, reed diffusers, and the latest perfumes Rise and Runa. And every time, I’m just so grateful. She just gets it with my ideas and intention. Her photos and videos always feel so artistic and effortlessly natural, and somehow she captures exactly what I want.

Her work has this quiet elegance. It’s stylish but still warm, real, and emotional. I always feel like my creations come to life through her lens. Thank you Sonia for everything.

— ARUM INDRIASARI RIDDELL-CARRE

Founder & Formulator of Arum Sanctuary

"Sonia is able to capture the right tone of the brand with great visuals and copywriting, not many studio are able to do that, especially with a distinctive brand such as ours."

The storytelling approach from See & Sow is definitely a great value for Sciesa as Sonia managed to cater to our unique brand language. Every brand is different and that is what makes it special. It has been such a pleasure working with
See & Sow and we are looking forward to continuous collaboration in the future.

— FELICIA ROUSIA

Co-Founder & Formulator of Sciesa

"I feel the love, dedication and the results are a reflection of that!"

Thank you so much for being such a lovely person to work with! Really appreciate your work and your personality. Just reviewed the designs in Notion. LOVED them!!! They are looking sooo pretty and the sequences, the copy… I am very happy!
The videos look so sophisticated and at the same time so ritualistic!

— ANA PAULA MAIELO SILVA

Founder & Formulator of Beauty in Us

CONTENT EDIT

$2,360 USD
4x payment plan available

IDR 24,800,000
2x payment plan available

VIDEO EDIT

$2,360 USD
4x payment plan available

IDR 24,800,000
2x payment plan available

VIP EDIT

$4,200 USD
4x payment plan available

IDR 44,600,000
2x payment plan available

Not ready for the full investment? Start with our basic packages

BASIC TO BOUTIQUE™

4x more affordable than The Boutique Edit. Fill out your info & we'll send you the details.

I'm Sonia, here to give you the creative help you deserve.

For the past 10 years, I’ve worked with 30+ brands as a photographer, writer, and creative strategist. But like many big-dreaming founders, I began by building something of my own from scratch.

In 2015, I ran a small beauty business entirely online and quickly learned what it takes to stand out; a clear story, and the creative drive to share it consistently.


Does this include posting and scheduling content? +

We don’t post or schedule content directly, so you NEED to have a social media manager or someone in charge of your socials for all packages.

What do I & my team need to commit? +

You just need to show up for the strategy call, answer the questionnaires, and send your files and the files we ask for. Everything else, we handle!

What do I need to prepare to make sure the content we create is as impactful as possible? +

it’s helpful to have a clear understanding of your goals, your audience, and any key assets (like product images, videos, or other visuals). We’ll also need insight into your brand’s tone, values, and messaging, so we can craft content that feels authentic and resonates with your community.

Does the Video Edit include a studio? +

Yes, it includes our home studio and selected locations, if you have a location in mind that's not on our list, we'll find a place that fits your preference and budget.

Can I ship my products to you if I'm based overseas? +

Absolutely. We work with clients from Australia who regularly ship products to us in Indonesia. We’ll guide you through the process to make sure everything goes smoothly.

Can you shoot at my store or during an event? +

Yes! We’re happy to shoot on-location at your store, office, or event. Please note that transportation costs will apply.

Do you offer payment plans? +

Yes! For brands outside Indonesia, you can request up to 4 split payments in the enquiry form. If you're based in Indonesia, you can request up to 2 split payments in the enquiry form.

Frequently Asked Questions

REOPENS ON 20 MARCH, 2026 - JOIN BY 19 MARCH & GET $250 OFF

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